Compact and easy-to-read this book offers entrepreneurs and small, medium-sized and large companies in all industries a wealth of suggestions, tips, useful checklists and many examples high practical value. The reader learns how the management process of referral marketing works, how to use appropriate action programmes of mouth and recommendation business quickly and systematically stimulate let as references and networks can be enabled and used and how new forms of recommendation marketing 2.0 work. One thing is certain: the strategic targeting of active positive referrers is the most affordable and at the same time most promising sales growth program of all time. Anne M. Schuller future trend referral marketing the best sales accelerator of ever 3rd Edition, BusinessVillage 2009 135 pages, ill. Illustrations ISBN 978-3-938358-63-4 is 21.80 Euro eb-753_Zukunftstrend-recommendation marketing.-3. Auflage.html the Author Anne M.
Schuller is a management consultant and considered to be the leading expert for loyalty marketing. She has worked over 20 years in senior sales and marketing positions of various service sectors and several awards. The diploma in business administration and eight-time book author is one of the best business speakers in the German-speaking world. Credit: Laurent Potdevin-2011. She works as consultant and trainer and has taught at several universities. The elite of the business is among its clientele. More info: via BusinessVillage BusinessVillage, books make the fun. Concise and practice-oriented the reader without much effort can familiarize yourself quickly in new areas. Marketing & sales of Public Relations & corporate communications to the topic range success & career find Freelancer updates know-how of renowned experts, employees and Manager. Might you be interested in articles or interviews with our authors press inquiries? We like to make a contact. You can also request Review copies, product images and snippets of text.